# Taylor County, Wisconsin: Power, Data Centers and the Local Economy

Home to Medford and Little Black

Taylor County is not a build-out site today. It feels the boom through the grid it shares, the utilities that serve it and the work nearby. Taylor County is home to Medford, Little Black, Holway and Rib Lake. Construction employs 249, up 11.7% since 2019. 2 MW of that came online in 2019 or later, mostly solar. Employers here counted 7,776 jobs in 2025, down 4.5% from 2019. Unemployment was 3.0% in August 2026, against 3.7% in 2019.

-4.5%
total jobs since 2019, now 7,776

4 MW
of operating power plants, mostly solar

15.83¢
per kWh for Northern States Power Co residential customers, 2024

## Cities and towns in Taylor County

Taylor County is home to Medford, Little Black, Holway and Rib Lake.

Medford4,589 residents
Little Black1,145 residents
Holway930 residents
Rib Lake912 residents
Browning905 residents
Chelsea711 residents
Hammel706 residents
Westboro702 residents
Deer Creek662 residents
Greenwood614 residents
Stetsonville556 residents
Roosevelt476 residents
Goodrich463 residents
Aurora448 residents
McKinley403 residents
Gilman380 residents
Maplehurst342 residents
Taft319 residents
Molitor304 residents
Jump River268 residents
Ford260 residents
Cleveland220 residents
Grover215 residents
Pershing209 residents

And 1 smaller places.

Unincorporated communities (governed by the county): Chelsea, Jump River, Westboro, Whittlesey.

Residents are 2025 Census estimates for the part of each city, town or township inside this county. Census publishes no annual estimate for unincorporated communities.

## What changed in Taylor County

| Measure | Then | Now | Change | Rank in Wisconsin |
|---|---|---|---|---|
| Population (2020 → 2025) | 19,942 | 20,118 | ▲ 0.9% | 53rd of 72 by size |
| Total jobs (2019 → 2025) | 8,144 | 7,776 | ▼ 4.5% | 58th of 72 by growth |
| Average annual pay (2019 → 2025) | $39,724 | $51,947 | ▲ 30.8% | — |
| Construction jobs (2019 → 2025) | 223 | 249 | ▲ 11.7% | 39th of 61 by growth |
| Unemployment rate (2019 → August 2026) | 3.7% | 3.0% | ▼ 0.7pts | — |
| Generating capacity added since 2019 | — | 2 MW |  | — |
| Generating capacity retired since 2019 | — | 0 MW |  | — |

Its power plants have 4 MW of capacity, 100% of it solar. Northern States Power Co is the largest utility serving Taylor County, one of 7 with territory here. Its residential customers paid an average 15.83¢/kWh in 2024, above the 13.25¢ median for Wisconsin utilities. 20,118 people live here, up 0.9% since 2020.

## Who powers Taylor County

### Utilities with service territory in Taylor County

| Utility | Ownership | Service | Residential customers (systemwide) | Residential price, 2024 | Commercial share of sales |
|---|---|---|---|---|---|
| Northern States Power Co | Investor Owned | Bundled | 220,574 | 15.83¢ | 40% |
| Chippewa Valley Electric Coop | — | — | — | — | — |
| Clark Electric Coop - (WI) | — | — | — | — | — |
| Jump River Electric Coop Inc | — | — | — | — | — |
| City of Medford - (WI) | — | — | — | — | — |
| Price Electric Coop Inc | — | — | — | — | — |
| Taylor Electric Coop - (WI) | — | — | — | — | — |

Customer counts, prices and sales shares cover each utility's whole system in the state, not only this county. Commercial sales include data centers.

### Operating power plants 

| Technology | Capacity | Share |
|---|---|---|
| Solar | 4 MW | 100% |

| Largest plants | Owner | Technology | MW | Since |
|---|---|---|---|---|
| Hannibal | OneEnergy, Inc. | Solar | 2 MW | 2025 |
| Medford DPC Solar | SoCore Energy LLC | Solar | 2 MW | 2017 |

## The Taylor County labor market

| Industry (2025) | Jobs | Average pay | Concentration vs U.S. |
|---|---|---|---|
| All industries | 7,776 | $51,947 | 1.00 |
| Construction | 249 | $76,825 | 0.60 |

Concentration is the BLS location quotient: 1.0 means the industry holds the same share of local jobs as it does nationally. Industry rows count private employers; cells BLS suppresses are left out.

## Data centers and local rules in Taylor County

No data center, local measure or delayed project is on record in Taylor County. Wisconsin has 49 local measures on record statewide, and 2 neighboring counties have one: [Chippewa County](https://savrn.com/power-supply-chain-map/wisconsin/chippewa-county), [Marathon County](https://savrn.com/power-supply-chain-map/wisconsin/marathon-county).

## Taylor County and its neighbors

Of the 6 counties that border Taylor County, Marathon County carries the most build-out activity: data centers, planned generation and operating plants combined.

[[[[[[

| County | Population | Jobs since 2019 | Operating MW | Planned MW | Data centers | Local measures |
|---|---|---|---|---|---|---|
| Taylor County | 20,118 | ▼ 4.5% | 4 MW | — | — | — |
| Chippewa County](https://savrn.com/power-supply-chain-map/wisconsin/chippewa-county) | 67,614 | ▲ 10.6% | 572 MW | 4 MW | — | 1 |
| Clark County](https://savrn.com/power-supply-chain-map/wisconsin/clark-county) | 35,052 | ▲ 2.9% | 2 MW | 2 MW | — | — |
| Lincoln County](https://savrn.com/power-supply-chain-map/wisconsin/lincoln-county) | 28,403 | ▼ 8.7% | 45 MW | — | — | — |
| Marathon County](https://savrn.com/power-supply-chain-map/wisconsin/marathon-county) | 139,432 | ▼ 2.7% | 1,164 MW | — | — | 1 |
| Price County](https://savrn.com/power-supply-chain-map/wisconsin/price-county) | 13,988 | ▼ 11.3% | 7 MW | — | — | — |
| Rusk County](https://savrn.com/power-supply-chain-map/wisconsin/rusk-county) | 14,146 | ▼ 11.4% | 36 MW | — | — | — |

## More of Wisconsin

[All Wisconsin countiesThe state power page and county mapOpen →](https://savrn.com/power-supply-chain-map/wisconsin)[Marathon County139,432 peopleOpen →](https://savrn.com/power-supply-chain-map/wisconsin/marathon-county)[Chippewa County67,614 peopleOpen →](https://savrn.com/power-supply-chain-map/wisconsin/chippewa-county)[Clark County35,052 peopleOpen →](https://savrn.com/power-supply-chain-map/wisconsin/clark-county)[Lincoln County28,403 peopleOpen →](https://savrn.com/power-supply-chain-map/wisconsin/lincoln-county)[Rusk County14,146 peopleOpen →](https://savrn.com/power-supply-chain-map/wisconsin/rusk-county)

## Taylor County, answered from the record

### Who provides electricity in Taylor County, Wisconsin?

7 utilities have service territory in Taylor County in the EIA-861 2024 report: Northern States Power Co, Chippewa Valley Electric Coop, Clark Electric Coop - (WI), Jump River Electric Coop Inc. The largest, Northern States Power Co, charged residential customers 15.83¢/kWh on average in 2024.

### What power plants are in Taylor County?

2 operating plants with 4 MW of capacity. The largest is Hannibal (2 MW, solar).

### Are there data centers in Taylor County?

The SAVRN Data Center Map has no data center in Taylor County.

### Is Taylor County adding jobs?

Employers counted 7,776 jobs in 2025 against 8,144 in 2019 (-4.5%, BLS QCEW). Construction went from 223 to 249.

### Does Taylor County have a data center moratorium?

No county-level measure is on record for Taylor County. Wisconsin has 49 local measures statewide, listed on the state page.

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Canonical: https://savrn.com/power-supply-chain-map/wisconsin/taylor-county
Updated: 2026-10-08. Refreshed weekly by SAVRN from EIA, BLS, BEA, Census and the SAVRN trackers. License: CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/).
