Latah County, Idaho: Power, Data Centers and the Local Economy
Home to Moscow and Genesee

Latah County supplies the labor the power build-out runs on. Construction employs 727, up 53.4% since 2019. Latah County is home to Moscow, Genesee, Troy and Potlatch. Electrical contractors employ 168, up 61.5% since 2019 against up 66.6% statewide, at an average $53,361 a year. Employers here counted 15,026 jobs in 2025, up 8.2% from 2019. Unemployment was 3.4% in August 2026, against 2.6% in 2019.
Cities and towns in Latah County
Latah County is home to Moscow, Genesee, Troy and Potlatch.
Unincorporated communities (governed by the county): Princeton, Viola.
Residents are 2025 Census estimates for the part of each city, town or township inside this county. Census publishes no annual estimate for unincorporated communities.
What changed in Latah County
1st = the most. Ranks cover counties with a value on record.
| Measure | Then | Now | Change | Rank in Idaho |
|---|---|---|---|---|
| Population (2020 → 2025) | 39,633 | 41,842 | ▲ 5.6% | 11th of 44 by size |
| Total jobs (2019 → 2025) | 13,893 | 15,026 | ▲ 8.2% | 29th of 44 by growth |
| Average annual pay (2019 → 2025) | $38,063 | $50,301 | ▲ 32.2% | — |
| Construction jobs (2019 → 2025) | 474 | 727 | ▲ 53.4% | 12th of 33 by growth |
| Electrical contractor jobs (2019 → 2025) | 104 | 168 | ▲ 61.5% | — |
| Unemployment rate (2019 → August 2026) | 2.6% | 3.4% | ▲ 0.8pts | — |
Avista Corp is the largest utility serving Latah County, one of 3 with territory here. Its residential customers paid an average 11.62¢/kWh in 2024, above the 10.00¢ median for Idaho utilities. 41,842 people live here, up 5.6% since 2020.
Who powers Latah County
Utilities with service territory in Latah County
| Utility | Ownership | Service | Residential customers (systemwide) | Residential price, 2024 | Commercial share of sales |
|---|---|---|---|---|---|
| Avista Corp | Investor Owned | Bundled | 128,226 | 11.62¢ | 30% |
| Bonneville Power Administration | — | — | — | — | — |
| Clearwater Power Company | — | — | — | — | — |
Customer counts, prices and sales shares cover each utility's whole system in the state, not only this county. Commercial sales include data centers.
No operating power plant is located in Latah County in the EIA-860M inventory. Its power comes over the grid from plants elsewhere.
The Latah County labor market
| Industry (2025) | Jobs | Average pay | Concentration vs U.S. |
|---|---|---|---|
| All industries | 15,026 | $50,301 | 1.00 |
| Construction | 727 | $56,897 | 0.91 |
| Electrical contractors | 168 | $53,361 | 1.55 |
| Data processing and hosting | 7 | $74,700 | 0.15 |
Concentration is the BLS location quotient: 1.0 means the industry holds the same share of local jobs as it does nationally. Industry rows count private employers; cells BLS suppresses are left out.
Data centers and local rules in Latah County
No data center, local measure or delayed project is on record in Latah County. Idaho has 4 local measures on record statewide.
Latah County and its neighbors
Of the 5 counties that border Latah County, Whitman County carries the most build-out activity: data centers, planned generation and operating plants combined.
| County | Population | Jobs since 2019 | Operating MW | Planned MW | Data centers | Local measures |
|---|---|---|---|---|---|---|
| Latah County | 41,842 | ▲ 8.2% | — | — | — | — |
| Benewah County | 10,508 | ▼ 1.1% | 6 MW | — | — | — |
| Clearwater County | 9,118 | ▲ 6.3% | 466 MW | — | — | — |
| Nez Perce County | 42,905 | ▲ 3.9% | 114 MW | — | — | — |
| Shoshone County | 14,130 | ▲ 8.6% | — | — | — | — |
| Whitman County WA | 48,512 | ▼ 0.1% | 920 MW | — | — | — |
More of Idaho
Latah County, answered from the record
Who provides electricity in Latah County, Idaho?
3 utilities have service territory in Latah County in the EIA-861 2024 report: Avista Corp, Bonneville Power Administration, Clearwater Power Company. The largest, Avista Corp, charged residential customers 11.62¢/kWh on average in 2024.
What county is Moscow, ID in?
Moscow is in Latah County, Idaho. About 26,721 people live there (2025 Census estimate).
Are there data centers in Latah County?
The SAVRN Data Center Map has no data center in Latah County.
Is Latah County adding jobs?
Employers counted 15,026 jobs in 2025 against 13,893 in 2019 (+8.2%, BLS QCEW). Construction went from 474 to 727.
Does Latah County have a data center moratorium?
No county-level measure is on record for Latah County. Idaho has 4 local measures statewide, listed on the state page.